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Goodwin Associates
specializes in Leadership as a Performing
Art®, a design methodology, which leverages leadership
experience impact to ensure business growth and success. It
fosters a vital and original framework for thinking, leading,
and expanding organizational effectiveness in changing business
environments.
If "work is theatre and every business
a stage," then the performers are the executives who
act out the purpose, the mission and the values of the organization.
They create the experiences and drive impact. Executive
Performing Artists® communicate authenticity and
spark connection.
| "No one can step into the same
river twice, nor touch mortal substance twice in the same
condition." |
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—Heraclitus |
Embracing a theatre/performance model prevents the stale use of leadership paradigms that work exclusively from the view of a static organization and marketplace. Thinking
and acting from a dynamic performance mindset initiates a
powerful demonstration of compelling and effective leadership
that becomes the differentiating factor for business success, "the arc between two poles."
Leadership as a
Performing Art® unleashes vital and innovative
thinking, allowing you to leap outside your current mindset...to
see your blindspots...to create new actions...to determine
and fulfill your legacy.
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 "Mustang appreciates your keen intuition and insight and the value it has brought to our company...guiding us to move the company into the future by the "power of creation"...helping us communicate the company's values, vision, and deep-rooted purpose that will guide long-range thinking as well as the day-to-day...coupled with...an increased mindset of lasting relationships and the business impact of these relationships for the company, clients, and community."
-- Mustang Engineering, L.P.
"Fulfilling potential, partnering in thought, managing up to leadership, removing barriers: these are the results…the advice and counseling were nothing short of inspirational…"
-- Sap America, Inc.
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